Become THE go-to Expert
in your Niche
Tired of playing small, not being known and under paid? Discover your current business season, and your exact next step to grow with ease.
Hey Helen Here,
I help mission-driven entrepreneurs attract aligned, soul-level clients by blending strategy, spirituality and energetics to bring confidence, clarity and certainty into their business.
After 10 years of teaching thousands how to get leads on LinkedIn, I realised something: the strategy only works when you are clear about who you are, your energy is aligned and you are using the visibility levers that work for you.
That’s why I created the Expert Pathway, four phases you can see, feel and identify with.
Expert Identity
You maybe unknown, investing for answers, swapping time for testimonials and experiencing low or no engagement.
Expert Visibility
You have a scattergun approach, super busy doing everything. You're fine tuning your ICA and offer and leveraging time for audience.
Expert Authority
People come to you with bigger and better opportunities. You're scaling, and able to charge more for your products and services.
Beyond Expert
You are paid for who you are not what you do. You're hired for insight & energetics. People actively seek you out.
If you’ve ever thought that there isn't a product out there tailored to where you currently are on your business journey then you're in the right place.
How Can I Help You?
Ideal Client Attraction - A Spiritual Practice
In my first published book discover how to align who you are, what you offer, and who you serve, clients are naturally drawn to you - no hustle required.
The Expert Identity Blueprint
Inside this live 6 week programme, you’ll align your Self, Offer, and Client - and activate an Expert Identity that guides your message, your AI, and your business.
EXPERT. The Group Programme
Stop Being the Best-Kept Secret. EXPERT. is a 12 month programme, where you'll become known, respected, booked and paid properly.
A Bit About Me...
I'm a multi-award-winning entrepreneur who's built multiple 6-figure businesses since starting in 2016.
I'm also the founder of the Expert Identity Blueprint and EXPERT. Group Programme, and author of Ideal Client Attraction – A Strategic & Spiritual Practice.
I live in Cheshire, with my husband, Stu, our four children, two cats, and an adorable sausage dog called Dave. (See pic... told ya!)
I'm a straight-talking, northern woman who calls it like I see it.
I helps mission-driven entrepreneurs attract aligned, soul-level clients by blending strategy, spirituality and energetics to bring confidence, clarity and certainty into their business.
Customer Wins...
Check Out The Latest Blogs...
Machine vs. Me: The Real Cost of Scaling Beyond £300k
Your Business Isn’t Scalable If You Have to Do Everything
If your business only works when you’re glued to it, this blog will shift something. In this post, I’m sharing what I mean by “building the machine” the structure, systems and support that let you scale without burning out or becoming someone you’re not.
Most people think the only way to grow is to do more.
Work more. Post more. Be more available.
But when you’re the only engine in your business, there’s a ceiling.
You can’t grow beyond your own capacity.
And trust me, I tried.
I was the content creator, the tech support, the email sender, the strategist, the coach… and eventually, the overwhelmed mess in the middle.
So I made a decision: I wasn’t just going to run my business I was going to build the machine.
What do I mean by "the machine"?
It’s the systems.
The processes.
The people.
The way your business delivers value without needing you to do every tiny thing.
It’s the moment you stop doing it all yourself and start designing something that actually supports you.
And that doesn’t mean scaling soullessly or pretending you’re a 10-person team when you’re not.
It means:
Knowing what only you can do — and letting the rest be handled
Setting up systems that support your energy, not drain it
Letting your offers, onboarding, and client journey run smoothly in the background
My machine didn’t come from hustle — it came from clarity
I didn’t build this by chance. I decided.
I claimed my CEO identity early.
I registered a limited company. I paid VAT. I hired before I felt ready.
And I did it because I knew I couldn’t get to where I wanted to go doing everything myself.
Now?
The business keeps running — even when I’m resting, travelling, or offline.
And it’s not because I removed myself. It’s because I placed myself where I’m most powerful.
I do the bits that light me up the teaching, the writing, the coaching.
The machine does the rest.
Want to start building your own machine so you can scale with clarity and ease?
Here’s where to start:
✨ Take the Ideal Client Attraction Quiz
🎧 Listen to the podcast
📞 Book a call with my team
