Attract Dream Clients By Aligning Strategy & Soul
I help purpose-led entrepreneurs attract dream clients by blending soul, strategy, and radical honesty.
After 10 years of teaching thousands how to get leads on LinkedIn, I realised something: the strategy only works when your energy is aligned.
That’s why I created the Ideal Client Attraction Mastermind
A transformational program that helps you get clear on who you are, what you really want to sell, and how to magnetise the clients who light you up (without contorting yourself into someone you’re not).
Inside the mastermind you'll learn how to...
Align with your ideal client on a deep, energetic level
Create and sell offers that actually feel good to deliver
Write content that connects not because it’s perfect, but because it’s real
Stop overthinking, hiding, and second-guessing
Show up consistently (even when you don't feel like it) as the real you
If you’ve ever thought
“I know how to market, I just don’t know why it’s not working”, this is where things start to shift.
Come join a community of business owners who are done forcing it and ready to build something aligned, magnetic, and wildly effective.
Discover how to align who you are, what you offer, and who you serve, clients are naturally drawn to you - no hustle required.
The ONLY LIFETIME group mastermind proven to help business owners become their most magnetic self, attract their dream clients and create irresistible offers that sell like magic!
This transformative 1:1 session will help you map out exactly who your ideal client is at a soul level (not just demographics). Together, we'll create a magnetic Ideal Client Avatar that becomes your secret weapon for attracting the right clients with ease.
I'm a multi-award-winning entrepreneur who's built multiple 6-figure businesses since starting in 2016.
I live in Cheshire, with my husband, Stu, our four teenage children, two cats, and an adorable sausage dog called Dave. (See pic... told ya!)
I'm a straight-talking, northern woman who calls it like I see it.
I'll tell you when your offer is spot on (and when it's not), and I'll help you build a business that feels good without the white-knuckling drama.
For years, I was known for my LinkedIn expertise. But I started to notice something interesting...
Some people would follow my strategies perfectly and still struggle to get results. Why? Because the strategy was only half the story.
I realised that when people aren't aligned with what they're selling or who they're selling to, no strategy will work consistently. That's when I shifted my focus to Ideal Client Attraction.
By helping entrepreneurs align who they are, what they offer, and who they serve, I've watched thousands transform their businesses into something they truly love.
How to Balance Strategy and Spirituality in Your Business
If you’ve been trying to “do all the right things” and still feel stuck, this blog is going to shift something big. In this post, I share the quadrant I use to help clients map what’s really going on and why balancing both strategy and spirituality is the missing link for so many heart-led entrepreneurs.
You can do all the “right” things post daily, write the emails, run the ads and still feel like it’s not working.
And it’s not always because of your strategy.
Sometimes, what’s really in the way is something deeper. Something underneath.
A part of you that’s out of alignment, out of integrity, or quietly sabotaging the whole thing.
That’s why I always say:
It’s not just strategy. It’s not just mindset. It’s the two together.
Inside my Ideal Client Attraction work, I teach a simple but powerful framework.
It’s a quadrant with two axes:
Strategy (visible / external)
Spirituality (invisible / internal)
From that, we get four types of entrepreneurs:
Strategy-Only Hustler
Doing all the things, following the formulas, burning out.
Spiritual Floater
Vision boards, affirmations, feeling inspired… but never actually selling anything.
Disconnected Doer
Energetically checked out, going through the motions, often people-pleasing.
Embodied Leader
Grounded, clear, powerful. Strategy rooted in truth. Fully aligned. Clients feel it.
Want to guess which one leads to sustainable, soulful, client-attracting success?
Yup. Number 4.
And the good news is, you can move into it if you’re willing to look at both sides.
You need strategy. Funnels. Emails. Launches.
But you also need to be in the room with yourself.
You need to be honest about what you actually want.
You need to clear the patterns that are keeping you stuck or scared or in a loop of chasing clients who don’t value you.
When your strategy is aligned with your soul, that’s when your business gets traction.
Your message sharpens.
Your clients deepen.
Your results speed up.
Not because you did more.
But because you did it from a different energy.
Here’s where to start:
✨ Take the Ideal Client Attraction Quiz
🎧 Listen to the podcast
📞 Book a call with my team
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