How to Set Boundaries in Your Business (Without Feeling Like a Cow)

Most entrepreneurs struggle with boundaries especially when they’re still people-pleasing, overgiving or scared to lose a sale. In this post, I’m talking about real-life business boundaries (from clients to content to DMs), how to hold them without guilt, and why your soul and sales both need them.

Boundaries in business aren’t a “nice to have.” They’re a need to have.

Because when you don’t have them, your energy leaks.

Your time disappears.

And your clients even the lovely ones start running the show.

I know this because I’ve been through every stage of boundary disaster:

• The stage where you say yes to everything

• The stage where you overdeliver out of fear

• The stage where you resent your clients for crossing lines you never set

Eventually, you learn:

Boundaries aren’t rude. They’re responsible.

Boundaries with clients: why they’ll thank you

In the early days, it’s easy to say yes to everything:

“Yes, I can squeeze that in.”

“Yes, you can message me at 11pm.”

“Yes, I’ll do that extra thing for free.”

But here’s what I tell my clients and what I taught my 19-year-old daughter Katie, who now runs a super successful LinkedIn growth agency:

Clients are like toddlers.

They feel safer when they know the rules.

They respect you more when you have them.

And they’re more likely to pay you when you show that your time and energy are valuable.

Katie doesn’t take calls. She sticks to her system.

And guess what? Her clients respect it.

Because it’s clear. It’s clean. It’s professional.

And when someone pushes? She says no.

Not from spite. From standards.

Boundaries with non-clients: you don’t owe the internet your life

This one hits hard for a lot of heart-led women.

You get a sweet message.

You want to reply.

You don’t want to be rude.

You’re flattered. Grateful. Maybe curious.

But the energy it takes to reply to 100 DMs a day? That’s energy you don’t have for your actual business.

So I stopped replying.

And at first, it felt rude.

But then?

I got four hours of my life back.

I felt free.

I felt powerful.

I felt like a CEO not a 24/7 agony aunt.

You don’t owe strangers on the internet your time, your thoughts or your attention.

You can be generous in your content and unavailable in your inbox. That’s allowed.

Boundaries with your future self

This one’s big.

Sometimes you want to say yes because it looks good. Sounds exciting. Feels flattering.

But if your future self is going to hate you for it? That’s a no.

Say no to the stage that drains you.

Say no to the extra call that messes with your week.

Say no to the offer that gets you money but burns your soul.

Because your future self? She matters more than someone’s temporary approval.

Want to build a business that honours your energy and attracts better clients?

Here’s where to start:
✨ Take the Ideal Client Attraction Quiz
🎧 Listen to the podcast
📞 Book a call with my team